The original thought was the newsletter is a great method of keeping in touch with many friends, associates and customers. Adding value by sharing business ideas and suggesting current solutions whether products, programs, policies or procedures to inspire the reader to take action was and still is the goal.
This third phase of the BizCat3 was prompted by so many changes we’ve been through, are going through and will continue to grow through as the “new normal” is defined. So we’ve done a makeover, created a logo and plan to communicate at least once a quarter and possibly more often.
Generating new business without capital investment begins with effective training. Implementing a business generation culture and mindset will help everyone, specifically getting knowledgeable technicians to share their expertise to generate legitimate value-added sales is possible with effective training.
The internet is the most critical element in your marketing and sales plans moving forward. Your presence on the internet must be more than e-mail, a static web site and a free Facebook page or Twitter Account. Learn to attract customers by building your brand. How frequently you communicate with customers and what you communicate can maximize your internet exposure.
Covid 19 impact has every business owner and employee thinking. Some scared, some wondering what to do and of course some are taking action. Are you feeling more like a street peddler waiting for the phone to ring or more proactive, identifying opportunity and building your plans to maximize the effort?
This is a great time to work in and on your business. Change is at the door again. Perhaps literally. Increased awareness regarding things we touch daily will forge change. Touchless locks and hardware represent opportunity. Will you be proactive and go with the change or resist?
Feel free to contact me about any enquiries on the details below
CALL : 978-604-7398
book nowI have had the pleasure of knowing Joey as a friend and mentor since the mid 90s. Joey has conducted classes that I have attended and even took the time to personally evaluate my business in order to help us grow. Joey has been an inspiration throughout the years always thinking outside the box. I appreciate Joey and the help he has given. I would recommend him to anyone needing help in business.
Ken Kupferman, CML CPS CAL
Affordable Lock & Security Solutions
Past President of ALOA (Associated Locksmiths of America)
Joey Dalessio is a dynamic personality with contagious energy. His training methods and relevant content inspire you to take action. He is a rare combination of hands-on knowledge in all aspects of the business at all levels, with a superior ability to communicate. I would highly encourage anyone considering partnering with Joey to help grow their business to proceed full speed ahead!
Sean Steinmann
Vice President
Intermountain Lock & Supply
I have attended Joey's classes for sales, marketing, and social media and can say without a doubt they helped steer my business in the right direction. Not only have our sales increased significantly from last year, but we also have been able to establish a strong and trusted presence in our community through our social media pages and listings. In addition to general sales and marketing strategies, Joey talked about incredibly useful industry-specific methods of attracting loyal customers, offering the best products, and engaging clients in a way that makes them feel appreciated and coming back for more. I highly recommend Joey's courses to those who want their business to succeed!
-Lori Ochmanski
Business Owner/Manager,
Intel Lock - Tucson Locksmith
Joey you stay focused on your messages and extrapolate. Your ideas are strong. Yourunderstanding of sales is a great strength which you can streamline to those that struggle with putting products together into programs.
Larry Schwalb,
RL Security Engineer
Houdini Lock & Safe Company
Touchless hardware? Oh Yes. People are more cautious due to Covid 19 without questions. So are business and building managers. To answer the demand, manufacturers are scrambling and developing products to make environments and entry safer for all. There is a huge opportunity for lock and security professionals from simple handless and foot activated pull handles to electronic entry triggered by facial recognition, fob/card/bracelet even rings acting as an access credential.
Touchless hardware? Oh Yes. People are more cautious due to Covid 19 without questions. So are business and building managers. To answer the demand, manufacturers are scrambling and developing products to make environments and entry safer for all. There is a huge opportunity for lock and security professionals from simple handless and foot activated pull handles to electronic entry triggered by facial recognition, fob/card/bracelet even rings acting as an access credential.
The Coconut Grove fire the 50’s lead to massive changed in building codes and hardware design, ADA compliance changed the face of hardware and hardware operation and now a pandemic that is far from over changing the hardware and access landscape once again. Stay in touch with the new products and solutions. Don’t get caught watching things happen. Learn and change with the times. This is another potentially lucrative opportunity for your business. Participate actively. Make something happen!